From Architectural to Wood Goods

How do you leap into something new?  That is what we are trying to do, as organically and naturally as  possible.

The Architechural side of Turnco has been around for a long time, and for years we have noticed the beautiful hard and soft wood waste fill buckets, only to become firewood.

A natural step in using hardwood scrap is making cutting boards, and they really are great for gifts.  But still we wanted to do something different.  A little bit bolder,  we got to thinking a little splash of lacquered color can go a long way, can’t it?  Well we are on the journey to finding out.

The following are some prototype wood goods made of what would have gone in the firewood bucket…

      

Scraps from column endcap rings become an off balance stool.

                                    

Alder/Maple/Cherry offcuts from cabinet spindles, turn into a unique side table.

Mid Century Modern Expressions

Looking through advertisements for furniture built and marketed in the 1950′s, I become drawn to the word choice:

“Modern”

“Lasting”

“Tables to love and live with”

“Desirable”

“Lay the tile that is worth your while”

“So refreshingly now!”

“Sparkling”

“Brilliant”

“Permanent contribution to american design”

Our Turnco Wood Goods are a reflection of these values.  We want our goods to last…like they used to….we want people to get excited about furniture and the beauty of it, the simplicity.  I think now advertising relies heavily on photography instead of words.

Below is an advertisement I found for some GE Metal cabinets we just purchased and are going to install in our 1927 home.  It will be like a remodel that happened in the 50′s.  We are stoked.  It was called the “Wonder Kitchen”.  I feel we need to be excited about our kitchens and living spaces in our home and the ware within them.

GE Wonder Kitchen with cabinettes